WWE Wrestling concert tickets The Raw is War logo and name were retired in September 2001, following the September 11, 2001 attacks and sensitivity over the word war.
WWE's revenue in 2007 was approximately US $486 million, with a net profit of approximately $52 million. As of August 2006, the company's market capitalization is over $1 billion. Its stock is traded on the NYSE as WWE.
On October 9, 2006, Raw held a three hour season premiere called the "Raw Family Reunion", where the Raw brand debuted a new logo and theme song, Papa Roach's "...To Be Loved". The episode also featured talent from the SmackDown! and ECW brands. Later that month, on October 23 Raw aired its 700th episode, making it the longest running weekly entertainment show, without a hiatus, in television history.
On June 25, 2007, Raw was scheduled in Corpus Christi, Texas to be a three-hour special memorial show for the (kayfabe) death of the Mr. McMahon character. Two weeks earlier, the show had broadcast an angle in which Mr.McMahon was murdered by a bomb planted within WWE Wrestling's limousine. The 'Mr. McMahon' tribute was cancelled on the day it was due to air after it was learned that current superstar Chris Benoit and family were found dead as well. The show then became a three-hour tribute to Chris Benoit. What made this tribute different from others (e.g. Eddie Guerrero and Owen Hart) was that the show had no original matches and no live audience. Instead, the three-hour show aired highlights from the WWE Wrestling DVD 'Hard Knocks: The Chris Benoit Story', and a selection of Benoit's most famous matches. Several wrestlers paid tribute in the form of real interviews about him, and Vince McMahon broke character to address the viewers about what had happened. However, when the facts of Benoit's death came to light, WWE Wrestling pulled this episode from international markets which aired Raw on a tape delay basis. Several channels announced the episode was being withheld for legal reasons. A substitute Raw, hosted by Todd Grisham from WWE Wrestling Studios, was created featuring recaps of John Cena's WWE Wrestling Undisputed championship victories, mainly the ones that had occurred over the past year. The episode started with a message from Vince McMahon which originally aired on the June 26 edition of ECW. Some countries that received WWE Wrestling programing up to three weeks late had all Chris Benoit matches edited out. The WWE Wrestling even removed all Chris Benoit matches and interviews from the 'WWE 24/7' service.